Laura
I've been working hard on a new acquisition of Stephen’s. He obtained a small motel chain that was in desperate need of a makeover.
He agreed with me and the ideas I had for a rebranding. And the first thing he needed to fix was the mattresses this motel has.
All the reviews said the same thing, that the floor was more comfortable than the beds. So I came up with the idea of sleeping on a cloud as the inspiration for the rebrand.
As I got out of the car to head up to the penthouse, my head was swimming with ideas for the rooms. I couldn’t help but think of Joseph.
I know he would have loved working with me on redoing this motel. I could hear his voice saying, “I want that bed so fluffy, I’m sleeping on a cloud.” And to be honest, that was how I got the inspiration for the rebr
